Consultant
Sam Smith-Ellacott (he/him)
Marketing Strategist
Key skills: Marketing strategy, prioritising marketing effort, marketing plans for founders, marketing for SMEs, marketing for larger brands
Sam is a marketing strategist with 15 years of experience as a marketing consultant in a well-established London-based practice, currently offering services on a freelance basis for BSUK.
Sam has spent his career advising businesses of very different sizes, from founders building a first marketing plan to larger brands with many people involved. That range helps Sam see what a business needs from its marketing now, and what it can leave for later.
Profile
Marketing advice shaped by 15 years in a London practice.
Sam has worked as a marketing consultant for 15 years in a well-established London-based practice, and now offers services on a freelance basis for BSUK. Sam has had to make each marketing plan clear enough for the people paying for the work to act on it.
Sam supports the marketing strategy side of Brand Strategy UK engagements, helping a business decide where to focus its marketing effort and why.
Experience
15 years as a marketing consultant in a well-established London-based practice, now freelance for BSUK. Sam has worked with founders, SMEs and several notable larger brands.
Founders
Founders often need a clear, practical marketing plan before they have a team or a large budget. Sam has advised founders at this stage.
SMEs
SMEs are small and medium-sized businesses. Sam has advised them, where marketing choices often need agreement from several people.
Larger brands
Sam has also worked with several notable larger brands, where marketing strategy has to hold together across more teams, audiences and channels.
Role
Marketing Strategist
- Marketing strategy
- Advice for founders, SMEs and larger brands
- Choosing where marketing effort goes
Experience
15 years in practice.
Marketing consultancy for founders, SMEs and several notable larger brands, now offered on a freelance basis for BSUK.
Working with Sam
Every engagement has a named lead.
Every engagement has a named lead consultant, confirmed in the written scope before work begins. Meet Nadine Benjamin, ACIM, our founder and lead consultant.